Current Situation
  • High costs to develop a product
  • R&D departments focus only on clinical benefits, often leading to sub-optimal commercialization
Business Need
  • Optimize R&D efforts by focusing on therapy areas which are commercially attractive (market potential) and with manageable access hurdles
  • Identify the value of the product at early stages of the R&D planning by including market access considerations
  • Our early market access services link the market potential with access requirements
  • We bring in scientific know-how as our key differentiator through our in-house physician team